Testimonials are a must have on just about any web site – what they do is increase the sense of trust and act as social proof: if lots of people say something is great, then it must be great (is how people think).
The best testimonials are those that say something that resonates with the reader.
If the reader identifies strongly with what is being said, or it addresses his particular concerns, then the chances of a sale go up.
I’ve just read a testimonial that I love.
I love it for a number of reasons:
- It stands out as a very different testimonial
- It is full of passion and vigour about the product mentioned
- It’s just plain cool
Holy Shit – Here It Is!
“Holy shit!
Tasmania is planet awesome sauce. It’s a custom made moto wonderland.
Its gorgeousness and gorgeosity abounds. Claire and I had the best time.
Campervan for 5 days, Bikes for 2 days, so we did have to move like fugitives.”
It’s from one of our recently completed sites for a motorcycle hire business in Tasmania.
Different Gets Noticed
When you ask for testimonials from your customers, don’t be afraid to ask for an outrageous one.
Outrageous is different. Different gets noticed.
The post Holy S*** – Check Out This Testimonial! appeared first on Web Site Designers Gold Coast.